
For Hichem Chairi, an MBA student at SRH Distance Learning University, distance learning made it possible to combine international academic studies with a demanding professional career.
For Hichem Chairi, an MBA student at SRH Distance Learning University, distance learning made it possible to combine international academic studies with a demanding professional career.

Balancing a demanding career with advanced academic studies requires determination, discipline, and the right educational environment. For Hichem Chairi, a Global Business Administration (MBA) student at SRH Distance Learning University (SRH DLU), distance learning made it possible to continue developing professionally while studying in an international academic setting.
Originally trained as a medical doctor, Hichem has built over the years a strong career in the pharmaceutical industry and currently serves as Head of Business Unit in West Africa, leading commercial strategy and managing cross-functional teams across multiple product lines. Seeking to strengthen his strategic thinking and broaden his global management perspective, he chose SRH DLU to pursue his MBA.
The decision to pursue an MBA through distance learning was driven by the need for flexibility without compromising academic quality.
I was looking for a programme that combined academic rigour, international exposure, and the flexibility required to balance demanding professional responsibilities.
For professionals in leadership roles, stepping away from work to study full-time is rarely an option. The online MBA at SRH DLU provided a structure that allowed serious academic engagement while remaining fully active in a high-responsibility role.
“SRH DLU offered a well-structured programme, high-quality academic content, and strong support throughout the entire process.”
Studying internationally from a distance proved to be one of the most valuable aspects of the programme. Interacting with professors and peers from different countries and professional backgrounds encouraged new ways of thinking and decision-making.
“It pushed me to question my assumptions and approach managerial challenges with a more global and structured mindset.”
The digital learning environment enabled meaningful exchanges and demonstrated that distance learning can be just as engaging and enriching as traditional classroom education.
Like many professionals combining work and study, time management was one of the biggest challenges, particularly during intensive periods such as the master’s thesis.
Discipline, careful planning, and the support of professors and study advisors helped me stay focused and move forward.
Pursuing an MBA while working in an international environment and being away from family required strong personal commitment. This experience reinforced resilience, organisation, and long-term focus — key qualities for leadership roles.
The MBA programme had a direct impact on Hichem’s professional development. Through academic frameworks, case studies, and research-based assignments, he developed a stronger ability to connect theory with real-world business challenges.
“The programme strengthened my strategic thinking and my ability to approach complex business situations in a structured and data-driven way.”
His master’s thesis represented a defining moment in this journey. It focused on digital transformation and data management in the pharmaceutical sector, exploring how CRM systems can contribute to the sustainable professionalisation of sales forces in emerging markets such as Tunisia. This work allowed him to bridge academic research with real operational challenges.
After completing the MBA, Hichem aims to continue evolving as a leader with a stronger international outlook and strategic confidence.
“The programme has given me the tools to navigate complexity, lead transformation, and make more informed strategic decisions.”
His journey reflects a transition from clinical practice to business leadership, where understanding both patients and markets becomes a powerful advantage.
For professionals considering an MBA through distance learning, his advice is clear:
Be committed, stay curious, and be ready to challenge your own habits. The programme provides the tools — the value you gain depends on your level of engagement.
Discover how the Global Business Administration MBA at SRH Distance Learning University can help you develop strategic skills, gain international perspective, and grow professionally.